Web design

Standards

The site has been built with the latest technology XHTML 1.1, CSS 2.1 and PHP.

All pages, have been tested and approved by W3C XHTML 1.1

All pages, have been tested and approved by W3C XHTML CSS 2 (except for the border radius property, that will be valid when CSS 3 is eventually recognized).

All have access keys, so that people with mobility problems can still navigate the site, without using a mouse.

For people with visual impairments, care has been taken to ensure there is always a high contrast between the text and background colour. The text is not scaleable - as all modern browsers have a zoom feature.

All images also have descriptive alt tags for visitors using screen readers.

Background

Based in Leeds, Yorkshire, Northstar was established in 2000 and has created dozens of websites for start-ups, small businesses and corporations throughout the UK and Europe.

Northstar is a full service Leeds web design company providing small to medium sized business with all the skills they need for online marketing.

Internet marketing services

Northstar can take care of all your online marketing requirements, from web design and construction through to email marketing and search engine optimisation.

Web design and development

All Northstar's websites are built from scratch - we don't use templates - because each client has individual needs that need a unique solution. Naturally, all pages are built to the highest international standards and are independently tested and approved by W3C for valid markup. Accessibility is also a legal requirement under the Disability Discrimination Act - our sites meet WAI Triple A compliance.

Search engine optimisation

As traditional marketing methods decline, more companies are beginning to realise the potential of the internet to generate leads and sales.

Northstar has specialized in search engine optimisation (SEO) for 9 years, from the actual website's page design, writing keyword rich copy, submitting to all the relevant search engines and a comprehensive range of link building services.

Copywriting

Many companies find it difficult to write about themselves and create compelling, succinct copy that gets their benefits across. Fred Campbell has over 25 years copywriting experience, providing text that satisfies not only your visitors appetite for information, but also, just as importantly - the search engines.